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Duke University Press

Duke University Press is a renowned academic publisher known for its influential scholarly books and journals in the humanities, social sciences, and mathematics. Founded in 1921 as an integral part of Duke University, the press is dedicated to disseminating knowledge that challenges conventional perspectives and promotes innovative research. With a diverse range of publications, Duke University Press is respected for its commitment to high-quality, interdisciplinary scholarship that contributes to critical conversations across various fields.

The image showcases a multi-device view of a responsive website design for Duke University Press. It includes three different screens: a tablet, a mobile phone, and a laptop, displaying various pages of the website. On the tablet screen, journal issues such as "1970s Feminisms" and "2020: One Pandemic, Two Pandemics, Black Lives Matter" are displayed. The mobile screen shows a book titled "1968 Mexico: Constellations of Freedom and Democracy" with a clean layout that includes navigation options for books, journals, and societies. The laptop screen displays a feature book titled "Fantasies of Nina Simone" by Jordan Alexander Stein, with the header navigation showcasing the categories for books, journals, societies, and conferences. The design highlights a clean, modern, and user-friendly interface, adaptable to different screen sizes and devices.
Technologies
Kontent.ai
Services
Content Management System, Design, Development, Integration
Industry
Publishing
Live Site
dukeupress.edu

Business Goals

Duke University Press sought to modernize its existing e-commerce website by transitioning to a Headless/API-First Content Management System. BizStream was tasked with designing and developing the marketing aspect of the new site. Leveraging the Kontent.ai Headless CMS platform, BizStream proposed a flexible, scalable solution tailored to meet Duke University Press’ enterprise needs. This implementation aimed to enhance content management capabilities while streamlining the integration of marketing functions, positioning Duke University Press for future growth and digital innovation.

  • Transition Duke University Press’ marketing website to a Headless/API-First CMS for improved scalability and adaptability
  • Elevate the marketing aspect of the website to drive better engagement and more effective content management
  • Implement a future-proof, enterprise-ready solution using the Kontent.ai Headless CMS platform
  • Streamline content delivery and management processes to increase efficiency for the Duke University Press marketing team
  • Establish a modern digital infrastructure to support long-term growth and innovation
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Screenshot of a website displayed on a desktop monitor, showing a homepage with a focus on journal authors and editors. The layout includes a banner image of books, navigation links, and sections for various resources and information.
The image showcases a responsive web design for Duke University Press, displayed on both a smartphone and a tablet. On the smartphone, the "Information for Journal Authors and Editors" section is visible, similar to the previous monitor view. It displays the resource center for journal authors and editors, with a colorful banner of books and a clear navigation menu at the top. The tablet screen shows a "Browse" page, which allows users to search within results and filter items by type (Book, Journal Issue, Journal, Society), publication year, and subject categories such as Activism, African American Studies, and Anthropology. The search function is prominent, and the results can be sorted by title (A-Z). Both views demonstrate a clean, minimalist design with intuitive filters, ensuring that the website is accessible and user-friendly on mobile and tablet devices.
The image displays a mobile phone screen showing a product purchase page for a book on the Duke University Press website. The interface allows the user to choose between paper and hardcover formats, with paper currently selected. The price for the paper format is $27.95, and the item is listed as "In stock." There is an option to adjust the quantity and an "Add to Cart" button, which has been clicked, as indicated by a green "Success" message at the bottom of the screen that states, "The item was added to your cart." The page also offers links to purchase the e-book version from various platforms such as Amazon Kindle, Apple iBooks, Barnes & Noble Nook, Google Play, and Kobo. Below the purchasing options, there is a "Request a Desk or Exam Copy" button and sections for additional information such as Author/Editor Bios, Table of Contents, and Rights. The overall design is straightforward, user-friendly, and optimized for mobile use.

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Source Name
Position

Challenges

  • Integrating multiple data sources, including image repositories, product data, and e-commerce functionality, into the new platform.
  • Addressing the lack of structure and consistency in existing page templates.
  • Enabling dynamic content capabilities for conference pages.
  • Improving site speed and overall performance.
  • Adapting to and learning the new, modernized Headless CMS platform.
The image showcases a responsive web design for Duke University Press, displayed on both a smartphone and a tablet. On the smartphone, the "Information for Journal Authors and Editors" section is visible, similar to the previous monitor view. It displays the resource center for journal authors and editors, with a colorful banner of books and a clear navigation menu at the top. The tablet screen shows a "Browse" page, which allows users to search within results and filter items by type (Book, Journal Issue, Journal, Society), publication year, and subject categories such as Activism, African American Studies, and Anthropology. The search function is prominent, and the results can be sorted by title (A-Z). Both views demonstrate a clean, minimalist design with intuitive filters, ensuring that the website is accessible and user-friendly on mobile and tablet devices.

Solutions

  • BizStream implemented the website on the Kontent.ai Headless CMS platform to ensure scalability and modernization.
  • Our team defined and developed a new, streamlined content model to enhance structure and flexibility across the site.
  • BizStream integrated a robust technical architecture within the CMS, enabling seamless incorporation of multiple data sources and improving overall functionality.
  • We applied both new and existing visual design and UX enhancements to improve the user experience and align with the client’s branding.
  • Our team prioritized and developed essential site features based on Duke University Press’s unique needs and strategic goals.
  • BizStream provided comprehensive training on CMS features, including content and asset management, to equip the client’s marketing team for effective use of the platform.
  • We implemented DevOps practices for automated deployments, improving efficiency and ensuring consistency across development cycles.
  • Our team configured an Azure cloud-based environment with monitoring tools to support ongoing site performance and reliability.
The image displays a mobile phone screen showing a product purchase page for a book on the Duke University Press website. The interface allows the user to choose between paper and hardcover formats, with paper currently selected. The price for the paper format is $27.95, and the item is listed as "In stock." There is an option to adjust the quantity and an "Add to Cart" button, which has been clicked, as indicated by a green "Success" message at the bottom of the screen that states, "The item was added to your cart." The page also offers links to purchase the e-book version from various platforms such as Amazon Kindle, Apple iBooks, Barnes & Noble Nook, Google Play, and Kobo. Below the purchasing options, there is a "Request a Desk or Exam Copy" button and sections for additional information such as Author/Editor Bios, Table of Contents, and Rights. The overall design is straightforward, user-friendly, and optimized for mobile use.

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