If you manage digital content, organization is key. A well-structured site makes content easier to manage, improves SEO, and enhances user experience.
That’s where taxonomies come in.
Taxonomies help organize and tag content so users can find what they need faster. Whether you’re organizing blog posts or product categories, taxonomies make it easier.
With Xperience by Kentico, taxonomies received a major upgrade. They are now more flexible, scalable, and easier to manage than in Kentico 13. Let’s explore what’s changed and why marketers should be excited.
While Kentico 13 had taxonomy support, Xperience by Kentico has made the following key improvements:
Xperience’s Content Hub now fully integrates taxonomies, making it easier to:
This is a major time saver for marketers managing hundreds or thousands of pieces of content.
Kentico 13’s taxonomies were primarily focused on web content, but Xperience expands their use across multiple channels out of the box, including:
This allows content to be categorized the same way across all channels, making personalization easier and helping teams reuse content more effectively.
These updates aren’t just technical improvements, they directly benefit marketing teams by making content easier to organize, discover, and personalize.
With better taxonomy structure and multiple classifications, users can find what they need faster through site search, navigation menus, or structured content lists.
Better discoverability also means improved SEO, as search engines can better understand and rank your content.
Strong taxonomies help organize content effectively, ensuring the right people get relevant content at the right time.
For example:
Xperience makes it easier to personalize content across different channels by keeping taxonomies consistent across all your digital platforms.
Also, combining taxonomies in Xperience By Kentico with smart folders offers marketers a dynamic way to deliver content. By tagging content items with taxonomy tags, editors can create smart folders that automatically group related content based on these tags. This setup allows widgets to display up-to-date content without manual selection. This approach is a significant improvement over Kentico 13, where such dynamic content delivery required more manual effort.
Managing large amounts of content can quickly get messy, especially when multiple teams are involved. The new taxonomy system keeps everything structured so marketers can:
Instead of spending hours searching for content, teams can focus more on content strategy.
The taxonomy improvements in Xperience by Kentico are more than just an upgrade. They’re a game changer for content organization and management.
These enhancements give marketing teams greater control, flexibility, and efficiency compared to Kentico 13. Whether you manage an e-commerce site, a corporate blog, or a content marketing platform, this update simplifies content management.
If you’re moving to Xperience by Kentico or thinking about doing so, this is a feature worth getting excited about.
We love to make cool things with cool people. Have a project you’d like to collaborate on? Let’s chat!
Stay up to date on what BizStream is doing and keep in the loop on the latest in marketing & technology.